The Domino Effect: How Strategic Real Estate Decisions Create Lasting Value
AUGUST 2025
Patrick Monreal I President
The Domino Effect: How Strategic Real Estate Decisions Create Lasting Value
Commercial real estate operates on a fundamental principle: every deal creates a domino effect of opportunities that extends far beyond the initial transaction. When we completed the purchase of 2680 E. Jensen Ave. in Sanger, CA our strategy was to leverage the initial acquisition by creating a leasing opportunity that would generate value and long-term growth. That is what we call the domino effect.
As CRE professionals, we should understand two things: compound interest and compound relationships. Every transaction carries greater potential. While most focus on closing the deal, we're mapping out the ten-year trajectory of what each property can become. For us, the deal doesn’t end with executed documents—it’s the cue to begin orchestrating our next move.
The Domino Effect in Action
2680 E. Jensen Ave. is a former 99 Cents Only building that spans approx. 18,900± sq. ft. on Jensen and Bethel Avenues which has become a magnet for conversations with retail developers, prospective tenants, and potential partners. This momentum derives from strategy.
Learn about its current leasing opportunities here.
Beyond the Transaction
The domino effect extends far beyond the property itself—it's about the relationships you build and the reputation you create. Expert guidance and creativity showcase the flexibility of commercial real estate assets, demonstrating how property owners can adapt their strategies to market demands and maximize their investment potential. By recognizing these market shifts, real estate professionals can guide clients toward opportunities they might not have initially considered.
When you consistently solve problems and deliver unexpected value, something powerful happens: clients become advocates. They return with bigger challenges, bring their business partners into conversations, and position you as their go-to advisor. Each successful outcome creates a multiplier effect that generates opportunities you never have to chase.
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Essential Practices
✅ Think Beyond. Evaluate every transaction through the lens of what it enables, not just what it accomplishes. The best deals are those that position you for opportunities you haven't even identified yet.
✅ Collaborate. By fostering a collaborative environment, real estate professionals can form a web of resources, insights, and partnerships. "Your network is your net worth"—building and maintaining strong relationships is crucial for long-term success in this industry.
✅ Stay in Motion. The objective isn’t perfection—it’s momentum. Guide your clients to visualize the possibilities of what their investments can become. These initial conversations fuel the domino effect.
